OpenAI has announced that it will allow select European customers to store and process data from interactions with its chatbots within the European Union, a move aimed at ensuring compliance with GDPR regulations.
This decision highlights the significant influence of European Union regulations on how major digital platforms handle data, particularly in the realm of artificial intelligence.
The announcement follows a €15 million fine imposed by Italy's data protection agency in December 2024 for inadequate personal data management by ChatGPT.
Companies and educational institutions that utilize OpenAI's chatbot services will now have the option to keep user data in Europe, addressing local data sovereignty requirements.
This data residency option will be available for various OpenAI products, including ChatGPT Enterprise, ChatGPT Edu, and its API platform.
Despite ongoing debates about the effectiveness of data residency in addressing transparency concerns in AI data handling, this step is viewed as necessary for compliance with European regulations.
Digital law experts believe OpenAI's new policy will help clients navigate compliance challenges and could enhance the company's appeal to European customers.
Additionally, this initiative may position OpenAI favorably for public-sector contracts in the EU that require strict data protection measures.
OpenAI is also prioritizing its expansion in Europe, with established offices in Paris, Brussels, and Dublin, and plans to open a new office in Munich later in 2025.
This move comes as US-based AI developers, including Meta, Google, and Microsoft, invest heavily in infrastructure to support large-scale AI applications.
Tech companies often criticize the EU's stringent regulations on personal data and AI, viewing them as obstacles to business operations.
Importantly, data processed under the new European residency option will not be used to train AI models unless users provide explicit consent.



